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Launching new products order in Montreal City
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Launching new products

Launching new products

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Canada, Montreal City
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Description
BUILD-UP: a strategy-development tool for launching new products and services.
Using simulation software, we can:

Evaluate the size, structure and behaviour of the target market

Position products or services

Develop pricing strategies (penetration vs. skimming)

Study the impact of the product or service on the market (cannibalization or substitution)
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Launching new products
Launching new products
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